COPYWRITING
COPYWRITING
I have 7+ years’ experience crafting copy for brands in the beauty, tech, travel, food, and education spaces. From billboards in Coachella Valley to your very own inbox, you’ll find my words on assets for web, email, SMS, paid media, social media, influencer marketing, print, packaging, retail, and events. Take a peek at some highlights below.
Supergoop! x The White Lotus
Kit naming, packaging, homepage, product description page, email, SMS/MMS, social media, paid media
Supergoop! Glow Campaign
Coachella Valley billboards, collateral for influencer trip to Coachella, Coachella-themed social media posts, bus wrap, print and digital collateral for Boba Guys collaboration, kit naming and product description page
Supergoop! Glow Gloss SPF 40 Launch
Copy strategy, mailer, collateral for influencer trip to Miami, social media, retail, email, MMS/SMS, homepage
Supergoop! Triple Prep SPF 40 Launch
Homepage, email, SMS/MMS, paid media, social media, print collateral for press dinner event, print collateral for influencer trip to Aspen
Supergoop! Misc. Emails
Supergoop! Misc. Social Media
Clean Beauty Collective Lush Fleur Launch
Homepage, product description page, blog, email, SMS/MMS, social media
Eat Drink by Mornington Peninsula Magazine
Co-authored first edition of annual culinary guide
